Micromax is a telecommunications company based in Gurgaon, Haryana, India. It focuses on the manufacture of mobile telephones. It has 23 domestic offices across the country and international offices in Hong Kong, USA and Dubai. Presently, the company has 500 employees. Micromax Informatics Limited has announced its foray into Maldivian telecom space through an exclusive partnership with Sense Wood Maldives (Pvt) Ltd.
Micromax is the 12th largest handset manufacturer in the world.With an in-depth understanding of rapidly changing consumer preferences, coupled with the use of advanced technologies, Micromax has been able to differentiate itself from the competitors through innovation and design. The company includes 14 locations: Hong Kong, Bangladesh, Nepal, Sri-Lanka, Maldives, UAE, Kingdom of Saudi Arabia, Kuwait, Qatar, Oman, Afghanistan and Brazil.
History:
Micromax made its debut in 1991, but it has only become well known in the past few years. The company entered the Indian cell phone handset market in March 2008. Within six months, it had won a market share of 0.59%.
Micromax has seen a continued rise in market share since that time and is now the largest Indian domestic mobile handsets company, in terms of units shipped during the quarter ended March 31, 2010 and the third largest mobile handset seller in India as of March 31, 2010. On March 31, 2010, the company registered the market share of 6.24% for that quarter, which grew from 0.59% in September 2008.
On July 28, 2011, Micromax had withdrawn its 4.66 billion rupees (about $106 million) initial public offering(IPO) due to volatile market conditions. The withdrawal was recommended by its board to allow the company to focus on new product launches and product development.
Notable Products:
Micromax Modu T:
Micromax Modu T has been cited as the lightest modular touchscreen at just 55 grams. The phones camera is a 5.0 megapixel with digital zoom. Other features include :Tri-band GSM/GPRS 900/1800 /1900 MHz, WCDMA UMTS 900/2100 Battery 500 mAh Li-ion Bluetooth Dimensions: 75*46.5* 11 MM Display: 2.2″ QVGA LCD Touch Screen E-Mail: POP3, IMAP4 Expandable Memory: up to 32 GB Form Factor: Bar HSDPA: 3.6 Mbit/s,HSDPA 3.6 Mbit/s, Music Player with MP3, AMR, MIDI and WAV format Operating System: BREW Preloaded Memory: 2 GB Resolution: 320*240 pixels Standby Time: up to 8 Days Stereo FM Radio Talk Time: up to 3 Hours Video Player Video Recorder (using the camera extension jacket) Video Streaming WAP Browser Weight: 55 GramsMicromax X600:
The new Micromax X600 Gravity is a Dual SIM GSM mobile phone with 3- inch full touchscreen display. The key feature of Micromax X600 is that you can swap between the two SIM cards or change the music track by just rotating the mobile phone because of its gravity sensors.Micromax X600 gravity mobile phone key features : specifications :
Form Factor:Bar Style Band:Dual GSM-Dual- Band (900/ 1800 MHz) Weight:110g Dimensions:113mmx 56mmx12.7 mm Display:3. 2-inch Full Touch keypad 262K TFT QVGA Screen (320*240 Pixels, 8.1cms ) Motion Sensor Gravity Sensor enabled Camera:2.0 megapixel Music Facebook Opera Mini browser Multi-Messenger Nimbuzz Stereo FM Radio Video Player SMS /MMS Email Bluetooth with A2DP EDGE/GPRS/WAP/ MMS Expandable Memory MicroSD (up to 4GB) Battery Type:Li-ion (1000mAh) Talk Time:Up to 5 hours* Standby Time:Up to 8 days*
A55 BLING:
The Micromax A55 sports a full touchscreen display, studded swarovski elements, 2MP camera, video recording, music player, FM Radio, Android Market Apps, Social Networking, Bluetooth and powered by a standard battery.A60:
The Micromax Andro A60 was the first Android mobile phone from Micromax . It is a full 2.8- inch touchscreen display mobile phone running the older version, Android v2.1, of the Android OS . A70
Micromax A70:
A85
It is the third Android series phone by Micromax and their first dual core smartphone. It is a large 3.8 inch Capacitive Touchscreen phone running the latest Android v2.2 Froyo operating system.This phone is powered by 1GHZ NVIDIA Tegra 2 Dual Core processor. High speed connectivity options in this phone include 3G network support and Wireless LAN connectivity(Wi-Fi) for fast data transfer.To enable Video Calling services this phone comes with Basic Front VGA camera .One 5.0 MP Auto Focus camera also present at Rear side of this phone for capturing images and recording videos.Other features include FM radio with Recording,Music Player,Video Player, Blue-tooth,Micro USB,3.5mm Standard Audio jack,GPRS/EDGE. Beside these features this phone support up-to 32GB of Expandable memory and comes with 8GB Internal storage .
Other Android Based Phones ( Axx Series ) Launched by the company are A73, A75, A78, A50
A50 features AISHA which the company claims is similar to function as SIRI which comes with iPhone 4s.
Bling 2 is an Android Smartphone specially oriented towards the young female population of the country.
MMX400R
Micromax MX400R:
This router can download at speeds up to 7.2Mbit/s and has a battery life of 4 hours with a standby time of 20 hours. It works on both Mac and Windows. It has a SIM card and MicroSD card slot and a micro USB slot. The device also has a security access for safer browsing and is operating system independent.
Micromax Funbook Tablet:
| Manufacturer | Simmtronics |
|---|---|
| Type | Tablet/Media player/PC |
| Operating system | Android v4.0.3 (ICS) |
| CPU | 1.2 GHz Cortex-A8 |
| Storage capacity | Flash memory: 4 GB |
| Memory | RAM: 512MB, |
| Graphics | Dual Mali 400MP |
| Input | Capacitive touchscreen |
| Camera | 0.3MP front camera, no rear camera |
| Connectivity | Wi-Fi (802.11b/g), Mini USB, |
Micromax entered the World of Tablet Industry by Launching Micromax Funbook on 3 April 2012, An Android 4.0 Ice Cream Sandwich Tablet with 7" Capacitive Display, 1.2 GHz Cortex A8 Processor with Dual Mali 400 MP GPU, 4 GB Flash Storage and 512 DDR3 RAM. Tablet is powered by 2800mAH Battery with a browsing time of 5 hours . it also features 0.3 MP Front Camera, HDMI Connectivity and Internet Access via Wi-Fi 802.11 b/g/n and 3G USB Dongle and a "Made in India" Tag . It is eerily similar to the Chinese tablet Ployer Momo 9, which makes people wonder why has it been provided with a mini USB port instead of Micro USB.it is currently Manufactured by Simmtronics Semiconductors Limited at Roorkee, Uttarakhand, India.
The Micromax Funbook comes with a mini HDMI port that allows up to HD 2160p (3840 x 2160) video mirroring to larger displays such as HDTV's etc.
Micromax Funbook Pro Tablet:
| Manufacturer | Simmtronics |
|---|---|
| Type | Tablet/Media player/PC |
| Operating system | Android v4.0.3 (ICS) |
| CPU | 1.2 GHz Cortex-A8 |
| Storage capacity | Flash memory: 8 GB |
| Memory | RAM: 1GB, |
| Graphics | Dual Mali 400MP |
| Input | Capacitive touchscreen |
| Camera | 0.3MP front camera, no rear camera |
| Connectivity | Wi-Fi (802.11b/g), Mini USB, |
The Micromax has now also come up with a 10-inch version of its Funbook tablet dubbed as Funbook Pro. It runs on the Android v4.0 OS, featuring a larger 10.1-inch capacitive multi-touch display with a resolution supported of up to 102 x 600 pixels. It houses a 1.2 GHz Cortex A8 processor and coupled with 1 GB of RAM for even smoother multi-tasking experience, Mali 400 GPU for handling graphics and bundled with 8 GB of internal storage. The most attractive upgrade in the Funbook Pro is just doubled up 5600 mAh battery that allows long lasting performance but, still it misses native 3G support and allows high-speed internet access ony via external 3G data dongle (only Tata Photon) or either using Wi-Fi.
The Funbook Pro is already on sale. on few of the online stores at a suggested price of Rs. 9,999 ($180 approx.)
